Enter the era of luxury with the Bachelor in Luxury - Business & Marketing Development, a program combining mastery of the fundamentals of luxury business and marketing with an in-depth understanding of the exclusive codes of luxury.
In just 3 years, this program gives you access to a world where quality and excellence are essential. With a state-approved RNCP level 6 qualification*This Bachelor's degree offers a work-study program from the third year onwards, enabling you to put your knowledge into practice while consolidating your professional network.
This program is available in English at the ESG Luxe campus in Paris :
At ESG Luxe, your professional future begins as soon as school starts.
*Business Development Manager - Level 6 RNCP 36610 (NSF 312) professional certification, registered on the Répertoire National des Certifications Professionnelles by decision of the Director General of France Compétences on 01/07/2022 for a period of 3 years.
The Bachelor in Luxe - Business Development and Marketing prepares you to obtain the state-recognized level 6 title of “Sales Development Manager”.
At the end of this course, you'll be able to move forward in the luxury goods sector, using the following skills:
General baccalaureate. We accept all specialties, each of which provides useful skills for this course. Given the international nature of the luxury goods market and its customers, particular attention will be paid to the Languages, Literatures and Foreign Cultures specialization or to your level of English.
For entry into 2nd year: validated bac+1
For parallel admission into 3rd year: validated Bac+2, with a preference for business or marketing studies. For example, you may have a degree in :
Or you may have studied for 2 years at another business school, whether or not specialized in luxury.
In addition to marketing or sales, all areas of study will be considered; what counts is your motivation and the clarity of your career plan.
(Paris campus only)
Program available in French or English with 150 hours of courses in English (Paris campus only)
2025-2026 program
Develop a business development strategy
Implement and evaluate a business development plan
Optimize customer experience and build loyalty
Manage and lead a sales team
Business development for a luxury brand
DEVELOP YOUR PROFESSIONAL AND CIVIC CULTURE
EXPERIMENT AND DISCOVER
Program available in French or English with 150 hours of courses in English (Paris campus only)
2025-2026 Program
Develop a business development strategy
Implement and evaluate a business development plan
Optimize customer experience and build loyalty
Manage and lead a sales team
Business development for a luxury brand
DEVELOP YOUR PROFESSIONAL AND CIVIC CULTURE
EXPERIMENT AND DISCOVER
Program available in French or in a 100% English format (Paris campus only)
2025-2026 program
Develop a business development strategy
Implement and evaluate a business development plan
Optimize customer experience and build loyalty
Manage and lead a sales team
Business development for a luxury brand
DEVELOP YOUR PROFESSIONAL AND CIVIC CULTURE
EXPERIMENT AND DISCOVER
Our objective is to make you more professional. To make you operational and ready to enter the job market, each year is punctuated by internships in France or abroad.
In this way, you can :
After your Bachelor's degree, you can enter the job market directly, for example in a luxury boutique.
However, if you're aiming for a position of greater responsibility, we recommend that you deepen your expertise by enrolling in one of our Luxury Master’s degree programs in Paris:
These Master's degrees all lead to a state-recognized level 7 qualification.
The Cosmetics and Perfumes, Jewelry and Luxury Jewelry and Fashion Haute Couture and Ready-to-Wear Master's programs are run in partnership with ITM, a make-up school, or Lisaa, a fashion school, for the practical technical part.
Graduates of the Bachelor in Luxury - Business Development and Marketing program hold positions as :
The course consists of :
This volume includes hours of face-to-face teaching, group work, e-learning and training-related events such as conferences.
If you have taken similar training elsewhere, there are equivalences for certain skill blocks. See the details on our certification sheet on the France Compétences website.
This training leads to the title of Business Development Manager - Level 6 professional certification (NSF 312) registered in the Répertoire National des Certifications Professionnelles by decision of the Director General of France Compétences on 01/07/2022 for a period of 3 years.
Pathways are available to other ESG Luxe courses offering the same qualification and/or training.
The specific assessment methods for this certification are as follows :
For more information on the general assessment procedures, go to the Certifications page.
PASSIONNÉ PAR LE LUXE ET LE BUSINESS ?
L'excellence de l'ESG Luxe reconnue dans les classements.
